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  Email Marketing Tips for Small Businesses If you are not using email marketing you are missing out on huge potential, and sales! An easy email marketing strategy is to use newsletters. If you are not sure how to, watch the video below, or listen to the podcast. Listen to the Newsletter Marketing Tips Podcast Discover More Digital Marketing Tips on How To Grow Your Business? If you would like to learn ways to grow your business online, head over to Blue Square Management’s YouTube channel. You will find an array of podcast videos covering all the digital marketing tips you need to get more customers. Need Help with Your Digital Marketing? Should you prefer to get get a professional to help market and promote your business, contact digital marketing company Blue Square Management today for a FREE consultation.

  Email Marketing Tips For Small Businesses This is episode 18 of Blue Square SEO & Digital Marketing Podcasts. Today I talk about email marketing tips, and why and how they are more important than you think. Many businesses very easily do not think about email marketing as part of their marketing strategy. Instead they concentrate on social media. This is a very BIG mistake! Why? It is very simple, THREE times as many people use email than Twitter and Facebook combined. So, as a business owner you would be pretty foolish to ignore it. As the saying goes, the MONEY IS IN THE LIST! Listen to this email marketing tips podcast to discover why you should be developing you own list of potential customers, clients or patients. Do you want to listen to more digital marketing podcasts? Learn about why you should be adding local directories as part of you local SEO strategy . Click the link to listen to this local SEO podcast. Want to learn more about Blue Square Management? Blue S...

How to Get Your Customers to Open Your Local Business Emails by Using these Email Marketing Tips Email Marketing Tips For Small Businesses “The money is in the list.” Almost everyone marketing online repeats this statement over and over again, but in reality the money is in the list only if people actually open your emails. If your subscriber doesn’t open his mail, your business will not make a sale. The average person gets around ten emails a day and if he has multiple email accounts or forgets to open his emails for a couple of days, then he is  in all likelihood going to be staring at an Inbox full of over 20 messages. Considering these facts, why would he open your business email and not those from others? Not sure what email marketing is, click here to learn the definition of email marketing. The secret to getting your emails opened is found in the title and first line of your message. These are the two parts of your message people see first as they scan the...

Email Marketing Tips : Super Squeeze Pages Email Marketing Tips Using Squeeze Page Email marketing is a very cheap way to generate sales for your local business as you can use your email list for successive marketing campaigns without going back to the drawing board to get new prospects. In our previous article, we tackled how to drive traffic to your squeeze page and in this article we will look at how to create a compelling squeeze page that gets people to sign up to your list. Click here to learn what a “squeeze page” is. As you know, a squeeze page is designed specifically to get people to opt-in or sign up and there are some simple ways to increase your conversion rates. No distractions – a common mistake is to try and put too much information on your squeeze page but this only distracts your prospects and lowers opt-in rates. The only information that should be there is a clear message for just the name and email address of the prospect in exchange for the free...

Email Marketing Tips : Driving In Traffic To Your Website Email Marketing Tips For Small Businesses It doesn’t matter how big or small your business is, local or multi-national, you should be using email marketing as part of your business marketing strategy. In this part 1 of 2, I will share with you some simple email marketing tips that will help your business. An email list is a great way to create a continuous stream of income for your local business because you can automatically communicate with a targeted list of people over and over again without starting the whole sales process from scratch. But how exactly does one build that coveted email list? First one needs to drive traffic to your squeeze page and secondly one needs to get them to sign up on that squeeze page. Here are ways to drive traffic to your squeeze page: Social media – you can drive your Twitter and Facebook followers to your squeeze page through your tweets or your business’s fanpage. The wond...

Converting Lists Into Cash With Email Marketing Tips When I think of ways to get my email list subscribers to click my links and take action that will generate sales, I often remember the saying that goes “you can take a horse to water, but you can’t make it drink.” That analogy is so true in email marketing because you can have a list with thousands of people on it, but that does not mean anything unless you’re able to turn that list into hard cash when you need to. Here are ways to get people to take action Give them clear cut calls to action. This might seems obvious but unless you tell people to take specific action, they won’t. People often need to be taken by the hand and shown exactly what they need to do. You therefore need to include action sentences such as: Click here, Buy Now, Place your Order Here, Click this link, Here’s how to get your product. Provide money back guarantees. These put your prospects at ease and give them confidence to...