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Website Design Tips for Small Business : How to Convert Website Visitors To Customers

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Converting Website Visitors To Customers: Persuasive Copy Counts! How to Convert Web Visitors To Customers In these web design tips for small businesses yo will learn how to convert your website visitors to become actual customers. When you first built your website, or had someone build it, you probably had high hopes. After a while, you notice traffic starting to drop, so you decided that it was time to revamp your site and add some fresh content. The question is, how do you convert site visitors (traffic) to customers? The answer, my friend, is with that good old sales trick: Persuasion . Effective Persuasion 101 Every page of your site, and every element of your site, needs to draw your visitor in. You want to be intriguing, and you want to offer them something useful. To do that, you need to do some very specific things. First, assume that your visitors are brand new. They don’t know anything about your business. It doesn’t matter if you own the most popular game in to...

Mobile SEO : If Your Website Is Not Mobile Friendly It Will Be Penalised By Google

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Google Makes Changes in Rankings of Mobile Phone Search Results Is Your website Mobile Friendly? Google has announced that it will be taking a strong position if your website is NOT mobile friendly, or is a poorly optimised for mobile phones. Google says that smartphone users are a major and fast growing part of internet usage, and Google wants them to have have the best possible experience when using the internet. In order to improve the mobile web, Google have published the most common configuration mistakes, as well as their recommendations. By avoiding these errors, your mobile friendly website helps your smartphone users engage more with your website and very importantly, helps them find what they are looking for faster. Google goes on to say that they will be rolling out “several ranking changes in the near future that address sites that are misconfigured for smartphone users.” In other words, if your website is NOT mobile friendly, it WILL be penalised in the mobile ...